Tuesday, 4 December 2012

Design for Print & Web// Re-written brief

Brief Title:  On Yer Bike

The Brief

We want you to create a system to help tourists and residents to help them navigate their way around a city of your choice within the UK.  The system will have to inform people of safe/long/cultural/scenic routes while taking into consideration the person will be on a bike.

Target Audience

Tourists and cyclists within the city.  (Possibly people who don't speak english).

Tone of Voice

Informative

Mandatory Requirements

Submission should be typographic
A system to help cyclists find their way around cities

Deliverables

Sign Posts
Map
Guide brochure/leaflet
Website containing info about cycle routes, places and events
Mobile Phone app


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