Designing a Typeface

The Brief is to design a full alphabet and 6 glyphs for my partner picked from the randomiser.  The design is to be hand-rendered and presented on an A1 poster, on true grain (trace paper).  We also had to base our type on an existing typeface.  To begin we carried out a small interview and from that I picked up that my partner Sophia:

• Would like to live in either London or New York after our degree
• Loves beaches as she's originally from Brighton
• Went on holiday to Zante in the summer
• Favourite smell is of the sea side
• Hates moody people
• Is scared of moths and butterflies 

I then sketched up a few idea's in my notebook before progressing to design sheets.

I decided on two main idea's to experiment with, one was the idea of beaches - using pebbles and palm tree's.  Another idea was the city, using tall buildings and city skylines to create a legible typeface.

Direct Research ^

Final Idea is a combination of the two images above.

For my final poster and name badge I used the font Garamond because it is quite bulky and allowed me to illustrate within the boundaries of the letters.