Creative Networks Beer // Hellfire Final Mock Up & DESIGN BOARDS

Below is my label design for Hell Fire for Leeds Best Brewery.  The design was originally going to be on a white background, but I think the transparent background works well as the colour of the beer bottle fits with the colours used.

Final Design Boards

Creative Networks Beer // Hellfire Beer Label Design

From my design sheets I decided to concentrate on the flame drawing below.

I was worried that the filled in flame looked like some sort of tacky sticker so I edited it to become an outline and then created a pattern from there.

 

At first I struggled with colour choice and then decided to go for a terracotta colour as it is warm and bold but not too bold, and still light enough for the text to stand out.

I needed a chunky font so that the lettering stood out against the background.

In the end I decided to use Bebas Neue as it is simple and trendy.  I removed the full colour background because then the pattern will work well against the colour of the beer bottle.

Creative Networks Beer // Hellfire